EMOTIONS AND MARKETING

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Write a 3–4-page assessment in which you examine how advertising manipulates emotions, particularly fear.

Preparation

  • Search for research articles that examine how advertising appeals to our emotions, in particular, our fears.
  • Watch the following three types of advertising messages. Try to watch more than one example of each type of advertising. Make notes about the overall message and tone. To make this more time efficient, you may consider watching ads on YouTube. Search for the type of ad, and then use the filter to narrow your results. For example, you can narrow the political ads results by filtering for ads from this year.
    • Political advertising.
    • Public health advertising.
    • Commercial advertising.

Instructions

After watching the ads, complete your assessment. Include the following:

  • Describe the overall tone of each type of ad. What emotion is the ad trying to arouse?
  • Describe the behavior the ad is seeking to encourage.
  • Apply one theory or concept to explain why appealing to fear can be highly effective.
  • What social conditions foster fearfulness?
  • Explain how individual perceptions and experiences perpetuate fearfulness.

Your completed assessment should be 3–4 pages in length, excluding title page and reference page, and use references from at least two scholarly resources. Be sure to follow APA guidelines for format and style.

Additional Requirements

  • Include a title page and reference page.
  • At least three current scholarly or professional resources.
  • APA format.
  • Times New Roman font, 12 point.
  • Double spaced.

Elderly Development

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For Week 3 you conducted a literature review on a set of topics. For this assignment you will utilize that information and what you learned from this course on a research paper regarding older adults. 

1.     The major developmental theories for the elderly population.

2.      The age-appropriate milestones and anomalies.

.

3.     The nature of stress, coping, and resistance for the elderly

For this week you will write your paper. The paper should adhere to the following guidelines:

  • The length of the paper should be 12–14 double-spaced pages (not including the title and reference pages).
  • For the main sections it should have a:
    • Title page
    • Introduction
    • Literature review
    • Conclusion
    • Reference page(s)
  • The paper must use proper APA style for citing sources and references.
  • Introduction: This should be 1–2 pages in length. The introduction provides a brief overview of what will be covered and the purpose of the research paper.
  • Literature review: The literature review is taken in part from what you had written in Week 3.

Discussion and conclusions: The difference between a great research paper and a marginal one is the depth and originality of the discussion and conclusion section. This is where you bring together what you learned from the literature review (as well as through the course) in your concluding remarks regarding your topic. The discussion and conclusion section should be 1–2 pages in length.

SOCW-6443-W7-Assignment

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Assignment 1: Malingering and Addiction in the Treatment of Sleep Disorders

According to the National Sleep Foundation (2013), about 30–40% of the general population reports some level of insomnia during their lives, and 10–15% experience significant, chronic insomnia. For these individuals, medications to help induce and sustain sleep may be helpful. On the other hand, sleep aids pose potential concerns, namely abuse. Some people exceed recommended doses, and some continue taking medications even after symptoms are no longer present. Others obtain medications under false pretenses, which is one form of malingering. Malingering occurs when clients make up or exaggerate symptoms for some personal gain. Although mental health professionals may not be directly implicated in the client’s deceit, their unique position to receive more accurate and honest information than other medical professionals presents ethical concerns. What is the mental health professional’s role in these instances? In which instances would it be appropriate to break confidentiality due to a concern of malingering? How could the malingering potentiality be planned for and avoided?

For this Assignment, conduct an Internet search or a Walden Library search for at least one peer-reviewed journal article that addresses a counseling issue related to malingering and addiction in treating sleep disorders.

In a 3- to 5-page, APA-formatted paper, include the following:

o   A description and explanation of the major types of drugs prescribed for sleep disorders

o   An explanation of the potential for addiction associated with these medicines

o   An explanation of the issues related to malingering in the treatment of sleep disorders

o   An explanation of the mental health professional’s role in mitigating the potentialities of malingering

Support your explanations with specific references to the Learning Resources and your peer-reviewed journal article.

References (use 3 or more Plus Peer reviewed Article)

Lichtblau, L. (2011). Psychopharmacology demystified. Clifton Park, NY: Delmar, Cengage Learning.

Preston, J. D., O’Neal, J. H., & Talaga, M. C. (2017). Handbook of clinical psychopharmacology for therapists (8th ed.). Oakland, CA: New Harbinger.

Friedman, R. A. (2006). The changing face of teenage drug abuse—The trend toward prescription drugs. New England Journal of Medicine, 354(14), 1448–1450. 

National Institute of Neurological Disorders and Stroke. (2014). Brain basics: Understanding sleep. Retrieved from http://www.ninds.nih.gov/disorders/brain_basics/understanding_sleep.htm#sleep_disorders 

Trauma

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Review the Trauma Case Study.  Write a 750-1,000-word paper answering the following questions.  Your number one goal is to make sure she is safe.

Provide appropriate support for your answers by citing the DSM.

  1. What are the key assessment issues to consider?
  2. Do you think this is a crisis situation? Why or why not? Explain.
  3. What is the client’s immediate need? Be specific
  4. What specific interventions do you feel are necessary with this client?
  5. What is the possible diagnosis for this client? Provide supportive reasoning for your diagnosis. Why?
  6. Is this client suffering a stress disorder? Define which one and the symptoms associated.
  7. How does the biology of trauma present in this case?
  8. Should Maryam’s family be notified? Explain.
  9. Would you feel competent enough to work with this client? Why or why not?
  10. Should you seek additional resources to help with this case? Explain.
  11. Do you have coordination or treatment issues to consider? Explain.

Try to stick with the 1,000 word limit. The professor likes to not have more than needed,

Include a minimum of three scholarly references in addition to the textbook.

Prepare this assignment according to the APA guidelines found in the APA Style Guide

DT4A

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Briefly describe the similarities and differences between Descriptive Statistics and Inferential Statistics. Give an example of each.

APA format

3-5 pages 

Discussion Questions

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Hello,

I have 8 discussion questions, that need a minimum of 150 words for each response. Must have correct APA citations and references.

Thank you,

This is for NICOHWILLIAM ONLY

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Case Study Analysis

Client Name: Ana

Client age:    24

Gender: F

Presenting Problem

Client states, “I recently lost my job and feel hopeless. I can’t sleep and don’t feel like eating.” Client also reports she has lost 10 pounds during the last two months. Client states that she is a solo parent and is worried about becoming homeless. Client states, “I worry all the time. I can’t get my brain to shut off. My husband is in the military and currently serving in an overseas combat zone for the next eight months. I worry about him all the time.”

Behavioral Observations

Client arrived 30 minutes early for her appointment. Client stated that she had never been in counseling before. Client depressed and anxious, as evidenced by shaking hands and tearfulness as she filled out her intake paperwork. Ana made little eye contact as she described what brought her into treatment. Client speech was halting. Client affect flat. Client appeared willing to commit to eight sessions of treatment authorized by her insurance company.

General Background

Client is a 24-year-old first-generation immigrant from Guatemala. Ana was furloughed from her job as a loan officer at local bank three months ago. Client reported that she was from a wealthy family in Guatemala, but does not want to ask for help. Client speaks fluent Spanish.

Education

Client has completed one year of college with a major in business. Client states that she left college after her son was born as she found it difficult to manage a baby, college, and a full-time job.

Family Background

Client is the middle of four siblings. Client has two older brothers and one younger sister. Client’s parents have been married for 27 years. Client states that she has had a “close” relationship with her family, although she states that her father is a “heavy drinker.” Client states that all her brothers and sisters have graduated from college and have professional careers. Client states that her father is a banker and her mother is an educator. Client states that she has not seen her family for 1 year. Client has a 1-year-old son and states that she is sometimes “overwhelmed” by raising him alone.

Major Stressors

·         Lack of family and supportive friends

·         Financial problems due to job loss

·         Husband deployed overseas

·         Raising a baby by herself

Read the “Case Study Analysis.”

Select one of the following theories that you feel best applies to treating the client in the case study:

  1. Person-Centered
  2. Existential
  3. Gestalt

Write a 750-1,000-word analysis of the case study using the theory you chose. Include the following in your analysis.

  1. What concepts of the theory make it the most appropriate for the client in the case study?
  2. Why did you choose this theory over the others?
  3. What will be the goals of counseling and what intervention strategies are used to accomplish those goals?
  4. Is the theory designed for short- or long-term counseling?
  5. What will be the counselor’s role with this client?
  6. What is the client’s role in counseling?
  7. For what population(s) is this theory most appropriate? How does this theory address the social and cultural needs of the client?
  8. What additional information might be helpful to know about this case?
  9. What may be a risk in using this approach?

Include at least three scholarly references in your paper.

Each response to the assignment prompts should be addressed under a separate heading in your paper. Refer to “APA Headings and Seriation,” located on the Purdue Owl website for help in formatting the headings.

Prepare this assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center.

This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.

You are required to submit this assignment to Turnitin. Refer to the directions in the Student Success Center.

This assignment meets the following CACREP Standard: 2.F.5.a. Theories and models of counseling.

Is human body made of cells or atoms or molecules?

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The human body is made of all of the above.

To answer this question, I’m going to start by talking about bigger things and moving us down into smaller things.

Let’s start with the human body. The body is a whole bunch of stuff covered in skin. So let’s focus on skin for a moment.

What is skin made of? The simple answer is skin cells (I’m ignoring the structures and levels of skin because it’s quite complex and we don’t need to consider it here). And other structures are like this – muscle is composed of muscle cells, bone of bone cells, nerves of nerve cells, etc.

So we know that the body is made of cells.

What are cells made of?

Cells are made of proteins, which are a type of molecule, and water, which is another molecule, and other things which are all made of molecules. Within the centre of the cell is DNA and RNA, both extremely complicated molecules.

So we know that the cells of the body are made up of molecules.

What are molecules made of?

Molecules are collections of atoms. Water is made up of oxygen and hydrogen atoms. Proteins are made of carbon, hydrogen, oxygen, and other elements.

So we know that the molecules that make up the cells of the body are made of atoms.

In the end, it is correct to say the body is made of cells. And it’s correct to say it’s made of molecules. And to say it’s made of atoms.

To complete the attached worksheet, download and save a copy of it with your first and last name in the…

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To complete the attached worksheet, download and save a copy of it with your first and last name in the document title, answer the questions and attach your completed copy here. Also attached are the article which must be used for completing it and a completion tip sheet.  The tip worksheet can be used both for preparation review before beginning the worksheet and as a checklist after you have completed the work to make sure you didn’t miss anything.

The worksheet guides you through the process of unpacking the key elements of the published scholarly journal article attached to this screen and demonstrating APA source citation skills, activities you will engage in frequently in the completion of a variety of assignments including essays, research papers and literature reviews in future courses. Quoting is not permitted.  All answers must be written as paraphrases, meaning that you must restate what you read in your own words, with the exception of technical terms such as the names of diagnostic tests. You are not required to source credit the article in your answers to the Section I. “Key Article Components” questions.  Section II. “Source citing and reference listing in APA format” is where you will demonstrate knowledge of how to correctly format source crediting in APA style.

Answers will be graded for accuracy, thoroughness, clarity and correct grammar and spelling. Your typed responses beneath each section of the worksheet should be double spaced and the total page length when completed should be at least 7 pages. Content of the worksheet document may NOT be removed or reordered.  Answers must be inserted in the spaces provided under each question.

Assignment Grading Rubric

Content: Maximum of 80 points

  • Thoroughly and completely describes previous research and authors’ rationales for conducting their study. (10 points)
  • Accurately identifies the research method used and why it was well suited for the study.  (10 points)
  • Accurately identifies and describes the participants in the study. (10 points)
  • Correctly and complete describes all measures used in the study (10 points)
  • Correctly and complete describes all data analyses used in the study (10 points)
  • Thoroughly summarizes the results of the study. (15 points)
  • Thoughtfully describes the conclusions reached by the authors, the implications of the results, and the limitations of the study. (15 points)

Citation: Maximum of 20 points (10 points each)

  • Accurately presents how to give credit to published authors with in-text source citing
  • Accurately presents how to give credit to published authors with a Reference listing

Supporting Materials

  • PSYC101 Week 6 Worksheet Completion Tip Sheet.pdf (511 KB)
  • PSYC101 Scholarly Journal Article for Worksheet Assignment.pdf (104 KB)
  • PSYC101 Worksheet.docx (21 KB)

Critical Thinking discussion question 3

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DUE DATE SUN 1PM

NO PLAGIARISM

1 PARAGRAPHS 

“Understanding and Analyzing Arguments”  Please respond to the following:

  • Use the Internet to search an example of an enthymeme in the media (e.g., Internet, television, radio, newspapers, etc.).
  • Next, explain the example you searched and identify the implied premise in the enthymeme example.

Remember to provide a link to your source and put any information “borrowed” directly from the source (in other words, anything you copy/paste) in quotation marks to indicate that you are quoting directly from the source and not providing your original ideas.