This is an advertisement for an anti-frizz hair cream with the line, ‘Unlock your style.’ It features Marge Simpson, the well-known cartoon character…

This is an advertisement for an anti-frizz hair cream with the line, ‘Unlock your style.’ It features Marge Simpson, the well-known cartoon character from the TV series show The Simpsons. Investigate and identify the cognitive strategy that best explains the reason of the target audience.